The Blu Inc Group is Malaysia’s biggest publisher of magazines with 20 well-known newsstand and contract titles in its portfolio.
  Blu Inc Group owns Malaysia’s most established English women’s lifestyle title, Her World. From the first copy in July 1960, it is still actively catering for today’s modern Malaysian woman.
  FEMALE, 33 years in Malaysia, is the second oldest women’s lifestyle title in English. It’s more fun, sassy and informative than ever before!
  SEVENTEEN is the country’s first English lifestyle title for teenaged girls. Seventeen has been informing and entertaining young women all over the world for the past 60 years.
  There are over 18.5 million readers worldwide picking up MEN’S HEALTH every month.
  ICON, Malaysia’s premier Chinese luxury title, was launched on September 2007 to great fanfare and celebration!
  The Blu Inc Group website, featuring all of its newsstand titles, was created on January 2006 and now boasts 1,883,407 hits a month (based on the Oct-Nov 2007 report).
     
A successful magazine needs to speak to the reader in a way that’s meaningful and relevant. It must be distinctive in look and voice so that it stands out in a crowd. The magazines that survive and prosper are the ones that evolve with time.”
- Azliza Ahmad Tajuddin, CEO of Blu Inc Group -